Meira spa management

Meira Spa Management is a new business in Chania, operating in the fields of beauty and wellness. We chose the name “Meira” after the Hebrew originated name, meaning "giving light" or "shining”. The logotype was then designed around the naming. The modern serif typography was selected to convey the sense of luxury given by the offered services, while the logotype’s symbol abstractly depicts a palm branch with the sun letting the light pass through the leaves, creating playful shadows. We used warm beige and coral-ish tones to emphasize the warmth and bliss that comes through the company's services. All the above where then used to design the brand’s business cards, bifolds, advertising flyers and services catalog.

Services:

Logo and corporate identity design, printed material design

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