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marketing plan

The PAY AS YOU GROW philosophy is what we encourage our clients to embrace.

By studying the entire business environment in which you operate, we provide you with strategies and “tools” that will help you not only grow but also protect yourself in the vast digital environment you are called upon to manage. The Marketing Plan helps every new entrepreneur to take the right steps with both confidence and control.

 

Your company’s micro and macro environment includes defining your business purpose, your vision and mission, as well as your existing position in the market. Equally important, however, is the competition and SWOT analysis (that is the strengths, weaknesses, opportunities and threats concerning your business).

macro & micro
environmental analysis macro & micro
environmental analysis

 

What is your business aiming at? Are you targeting businesses? consumers? Or both?

Is the goal you have in mind achievable? Do you have all those assets to “go out” and claim your market share? How willing and substantially active can you be?

Together we will set goals that are achievable and feasible and most importantly sustainable based on your business plan.

setting objectives setting objectives

 

Once we evaluate the insights of the micro & macro environment analysis and define clear business objectives, we identify opportunities and develop a strategy for your business. Competitive advantages, communication strategy, advertising and promotional channels and the development of all these form the first stages of your marketing plan.

develop a marketing strategy develop a marketing strategy

 

Once we have reached the stage where we can clearly see the whole picture, we will calculate the amount your business can spend at the given time.

drafting a marketing plan budget drafting a marketing plan budget

 

We set realistic goals and achieve them in a specific timespan. All business goals must be achievable, sustainable as well as profitable.

marketing plan timeline marketing plan timeline

 

Once we’ve created your business Marketing Plan, we give you a “roadmap” that will safely lead you to your goals.

We undertake the implementation of the entire strategy as well as the supervision of all stages through the services we provide.

road map road map
STAGE 1: macro & micro environmental analysis

Your company’s micro and macro environment includes defining your business purpose, your vision and mission, as well as your existing position in the market. Equally important, however, is the competition and SWOT analysis (that is the strengths, weaknesses, opportunities and threats concerning your business).

STAGE 2: setting objectives

What is your business aiming at? Are you targeting businesses? consumers? Or both? Is the goal you have in mind achievable? Do you have all those assets to “go out” and claim your market share? How willing and substantially active can you be? Together we will set goals that are achievable and feasible and most importantly sustainable based on your business plan.

STAGE 3: develop a marketing strategy

Once we evaluate the insights of the micro & macro environment analysis and define clear business objectives, we identify opportunities and develop a strategy for your business. Competitive advantages, communication strategy, advertising and promotional channels and the development of all these form the first stages of your marketing plan.

STAGE 4: drafting a marketing plan budget

Once we have reached the stage where we can clearly see the whole picture, we will calculate the amount your business can spend at the given time.

STAGE 5: marketing plan timeline

We set realistic goals and achieve them in a specific timespan. All business goals must be achievable, sustainable as well as profitable.

STAGE 6: road map

Once we’ve created your business Marketing Plan, we give you a “roadmap” that will safely lead you to your goals. We undertake the implementation of the entire strategy as well as the supervision of all stages through the services we provide.

e commerce consulting

As development consultants for your e-business, we combine 20 years of experience with the right strategy so we can help you take full advantage of what e commerce has to offer.

We use a holistic approach by showing you how to set up your own business model that will increase your conversions as well as your digital reputation. Our consulting services help you wisely choose your third-party contractors as well as the employees who will manage your digital business. We navigate you through the right platforms so that you can develop your online presence and organize your e-business plan.
As development consultants for your e-business, we combine 20 years of experience with the right strategy so we can help you take full advantage of what e commerce has to offer.

 

We use a holistic approach by showing you how to set up your own business model that will increase your conversions as well as your digital reputation. Our consulting services help you wisely choose your third-party contractors as well as the employees who will manage your digital business. We navigate you through the right platforms so that you can develop your online presence and organize your e-business plan.

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google ads & social media ads

Your target audience is kept in the loop by specific digital channels and speaks a specific language. How can you create a successful advertising campaign?

  • Ad management based upon results (ROI)
  • Tracking entries entered in contact forms derived from advertising (conversion tracking)
  • You always know what you are paying for, with fixed fees, no contracts and no commitments
  • Guaranteed same-day responses upon any request.

social media management

We undertake the complete management of your social media based on your own communication strategy and the marketing goals you have set.

Social media is the key to communication, as long as it is used correctly. From photos to videos, the world of social media is more vibrant than ever. Users want to interact with you and appreciate the way you communicate with them in a unique and authentic way. What is the right social media medium for your business? In what way and how often should you communicate with your audience? What are the current trends? What are the needs of your customers? How can you reach out to more people?

We undertake the complete management of your social media based on your own communication strategy and the marketing goals you have set.

 

Social media is the key to communication, as long as it is used correctly. From photos to videos, the world of social media is more vibrant than ever. Users want to interact with you and appreciate the way you communicate with them in a unique and authentic way. What is the right social media medium for your business? In what way and how often should you communicate with your audience? What are the current trends? What are the needs of your customers? How can you reach out to more people?

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